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Comprehensive Marketing Programs USA WEEKEND can extend your advertising through programs such as:
USA WEEKEND Magazine
-- An Effective Print Vehicle for RapidROI In-Store Advertising Influence shoppers right at the point-of-purchase through In-Store advertising at grocery stores, drug stores or mass merchandisers in key markets. Signage options include:
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In-Store Program Events/Promotions Put your product into the hands of shoppers through targeted Retail Sampling and Promotions Programs at drug stores, grocery stores and mass merchandise retailers. Target nationally or in specified geographic markets. Back to top Local Sampling/Distribution Events Because of our unique relationship with more than 600 newspapers nationwide, USA WEEKEND can provide marketing exposure at various grassroots events throughout the country. Back to top Newspaper Delivery Program Even before the headlines, readers will see your advertisement lying on their front doorstep on a customized newspaper delivery bag. Newspaper delivery bags include the following options:
Youth Marketing Program Reach America's youth, their parents and teachers with USA WEEKEND's Youth Marketing Program. USA WEEKEND can get your branding message out through Classroom Guides and Activity Sheets and online Web sites to more than 370 participating newspapers. Back to top Point-Of-Care Program The Point-Of-Care Program extends your reach beyond the home and into health care providers' offices where patients seek relief from their ailments. Customized issues to up to 2,500 health care providers' offices and waiting rooms nationwide can be targeted to general practitioners or specialists. Pet marketers can utilize this program, too, via mailing to veterinarians. Back to top Targeted Mailings Deliver your targeted message to your best prospects with the use of a highly qualified mailing list, through email or direct mail. Back to top Custom Research Initiatives Explore consumer feedback relating to brand-selection motivators, purchasing habits, product usage and more through a database of active and loyal readers. The USA WEEKEND National Reader Panel is comprised of more than 13,000 readers and is reflective of the magazine’s national circulation distribution. Back to top |
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USA WEEKEND Magazine An Effective Vehicle for RapidROI. For more information or to advertise, contact your USA WEEKEND account representative at 212.715.2100 today.  |
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